The First Specialized Global E-Course in Music & Sound Curation for Culture, Audiovisual & Marketing Industries bridging sound with AI tech, Green tech, Innovation and Entrepreneurship
MUSEEC is a digital educational course that goes beyond training—it’s a shift in how we understand, apply, and value music and sound. Blending creative depth, a formal, university-backed structure, and clear professional purpose, it reframes sound as a strategic, emotional, and cultural capability within today’s industries.
WHAT YOU NEED TO KNOW
THE COURSE CONTENT
MODULE I INNOVATION &
ENTREPRENEURSHIP
This module explores how innovation and entrepreneurship intersect with music and creative industries. Students learn to align purpose with strategy, develop leadership, and engage with ecosystems. The focus is on cultivating identity, culture, and resilience in creative projects.
MODULE II
MUSIC CURATION & SOUND DESIGN IN CULTURAL & COMMERCIAL INDUSTRIES
This module examines music curation as both an art and professional practice. Students learn to design sound experiences across cultural, commercial, and media contexts. Emphasis is on identity, strategy, ethics, and innovation in music use.
MODULE III
GEN AI, DATA & DEEP
TECHNOLOGIES
This module addresses the creative, ethical, and technical applications of AI and data in music and media. Students learn to co-create with AI, analyze algorithms, and evaluate emerging technologies. Emphasis on ethics, authorship, and cultural impact.
MODULE IV
GREEN TECH FOR AUDIOVISUAL & MUSIC PRODUCTION
This module foregrounds sustainable practices and green technologies in music and audiovisual production. Students assess environmental impact and develop ecological strategies. Sessions combine science, ethics, and creative experimentation.
MODULE V
CREATION OF JOBS & GLOBAL SCALEUP
This module prepares students to turn creative skills into careers and scalable ventures. It covers employability, business models, and strategies for global growth. Emphasis is on professional identity, partnerships, and market positioning.
FACULTY &
GUEST SPEAKERS
As a pioneering course, MUSEEC brings top-tier expertise to every subject. We are assembling an international faculty of sector leaders—music curators, creative directors, technologists, cultural managers, AI specialists, forward-thinking audio engineers, and sustainability leaders in music—selected for their relevance to the present moment and their ability to lead the field. Coordinators of the course include Jara Pascual (Collabwith) , Christian Len (DIPEF), Kristina Kovalité ( Vilnius Tech),. Additional faculty and guest speakers will be confirmed and announced on a rolling basis, delivering classes, masterclasses, and talks.
Jara Pascual
Innovation Program coordinator
Christian Len
Music Curation Program coordinator
Kristina Kovaité
Business Program coordinator
CO-TEACHERS
…
INTERVIEWS
…
Adam Colyer – Chief Creative Director at AI Caramba and Giant Cookie
Alice Pelly – Head of Partnerships at Brian Eno’s music industry’s climate foundation, Earth Percent
Prof. Dr. Alvaro Torrente Sánchez-Guisande – Emotions and Music at UCM
Camilo Miranda – Resident DJ at Pikes Hotel
Castro Moore – Founder of Berlin’s crafted sound systems Sound Metaphors
Dawn Shadforth – Film and videoclip director (Kylie Minogue, Charly XCX, Florence & The Machine, Metronomy…)
Frankie Pizá – Disseminator, prescriber, cultural agent and new communications planner
Jose Maria Diaz – Chief Creative Director at Home-Run creative marketing agency
Julia Gonzalez – DJ and Music Curator
Kenneth Bager – Founder of Music for Dreams, Danish music label
Matas Petrikas – Front-end senior developer at Universal Music Group and co-founder of SoundCloud
Monica Gallardo – Founder of Ritual Ibiza, company of creative production and exclusive events
Pau Rodríguez – Musician, psychologist and music therapist
Yawa Ze – Specialist in sonic computations, autogenerative intelligence and green IT
Amongst others
…
THE VALUE MUSEEC CREATES
Creative Depth · Academic Structure · Professional Purpose.
DEFINED
PROFESSIONAL
FIELD
It positions music curation as a stand-alone discipline with real-world applications in culture, marketing, hospitality, tech, and wellness.
CROSS-SECTOR
RELEVANCE
Applications in film, TV, advertising, video games, digital content, cultural institutions, hospitality, and events.
ELEVATED
ECONOMIC VALUE
MUSEEC tackles chronic undervaluation by linking curatorial work to outcomes and KPIs; clarifies scope, deliverables, and pricing.
ACADEMIC RIGOR &
EVIDENCE-BASED IMPACT
Combines academic structure with creative, innovative tools, grounded in neuroscience, anthropology, and cultural theory; uses scientific research plus geographic and economic data to demonstrate measurable impact. Co-developed with VilniusTech University and EIT Culture & Creativity.
CREATIVE &
EMOTIONAL INTELLIGENCE
Trains deeper listening and emotional translation to elevate projects with purpose-driven sound.
CREATIVE &
EMOTIONAL INTELLIGENCE
Trains deeper listening and emotional translation to elevate projects with purpose-driven sound.
ENTREPRENEURSHIP & SCALABLE BUSINESS MODELS
Provides tools for market analysis, offer design, branding, marketing, pricing, and growth—turning creative practice into a sustainable career.
GLOBAL RESONANCE
Designed for an international, culturally aware generation that sees sound as identity, narrative, healing, and impact.
CLAIM YOUR SPOT
